Ladies Mile
In the late 1800s, Broadway north of 17th Street was the shopping hotspot, lined with grand department stores. This “Ladies’ Mile” was where New York’s fashionable crowd strolled, shopped, and showed off — all in the shadow of the Flatiron.

The Theodore
The Flatiron District isn’t just home to iconic buildings — it’s the birthplace of Theodore Roosevelt, the 26th President of the United States. Bold, spirited, and a true New Yorker — just like this drink.

23 Skidoo
Back in the early 1900s, “23 skidoo” was slang for “get out!” One cheeky origin story ties it to the winds swirling around the Flatiron Building — gusts so strong they’d send ladies’ skirts flying, prompting a quick skidoo out of sight.